Subject: Stop selling illegal settlement products Ahava & SodaStream!
Dear Mr. Lundgren and Macy’s staff:
It has come to our attention that Macy’s has been selling Ahava Dead Sea Laboratories cosmetics and SodaStream home beverage carbonating devices. Although Ahava and SodaStream are labeled as “Made in Israel,” both are in fact produced in illegal Israeli settlements, under the conditions of a military occupation in the West Bank, outside the internationally-recognized borders of Israel. Macy’s explicitly says in its mission statement, “We subscribe to ethical business practices in every facet of our business”, “We will obey all laws”, and “We will respect the rights and properties of others.” We ask that Macy’s adhere to this critical mission statement and stop carrying the products of illegal Israeli settlements.
Ahava Dead Sea Laboratories is the subject of an international boycott campaign because of its illegal practices. Ahava’s factory is based in the illegal settlement of Mitzpe Shalem. The company’s profits subsidize Mitzpe Shalem as well as the settlement of Kalia, both of which are co-owners of the enterprise. We have documentation showing that the Israeli Civil Administration has allowed Ahava to source the mud used in its products from the occupied shores of the Dead Sea, in direct contravention of the Geneva Convention’s ban on the pillage of occupied natural resources.
Ahava labels its goods “Product of Israel,” when they are in fact manufactured in the Occupied West Bank. It is our belief that if some of your customers were aware of the actual provenance of these cosmetics, they would choose not to purchase them. By carrying Ahava products at Macy’s you are in fact underwriting a vast, illegal settlement enterprise that is widely regarded around the world as an impediment to peace in the region.
SodaStream devices are made in an illegal industrial zone called Mishor Edomim, ona 29 square mile area between Jerusalem and Jericho, expropriated from its original Palestinian owners. The SodaStream factory employs Palestinian workers under the discriminatory and exploitative conditions of the occupation.
Your customers are misled to think that SodaStream is an environmentally-friendly product, but they don’t know the truth about the destruction of life and land brought about by the Mishor Edomim settlement industrial zone. Outside official state borders, Israeli companies operating in the West Bank enjoy cheap land and water, confiscated from the indigenous Palestinian owners; a captive Palestinian labor force, under severe restrictions of movement and organization; vast tax incentives; and lax regulation of environmental and labor protection laws.We hope that you will abide by your own mission statement and show your support for international law and human rights by choosing to no longer stock SodaStream or Ahava Dead Sea Laboratories products in your stores.
Thank you for your attention and consideration.